RBCT Chapter 906 Collapse
Chapter 906 Collapse
Chapter 906 Collapse
"How do you compete now?"
On the evening of the last day of July, Lenovo Mobile held an impromptu discussion meeting because of the news of its competitors.
The opening question is, as the first domestic manufacturer, how will Lenovo mobile phones compete with Yike, which is just around the corner?
Or, more simply, how do you salvage your reputation?
I don't know who is so hurtful, but I just gave Yike mobile phone the name "Zhonglian mobile phone". Doesn't this mean that the better Yike mobile phone sells, the more it will be ridiculed?
In addition, although I saw the launch of Yike Mars2 last month and saw its dazzling competition with international manufacturers overseas, I felt very sour. However, considering its overseas price, the domestic price will definitely not be as good as Lenovo’s. The phone has overlapped.
That's...
Frankly speaking, I don't worry, they seem to be on another level.
However, as the time entered this month, more and more news appeared in the circle. The most uncomfortable thing for Lenovo mobile phone is that Yike mobile phone actually wants to push the old model of the previous generation!
It is said that the price of the old model is less than 3000!
This, this is who taught them to make bad water in their stomachs?
This price is really touching the benefits of Lenovo mobile phones!
Lenovo’s current domestic market share is based on feature phones and entry-level phones, but those who sell more will not make much money. Those who are really ambitious to improve profitability still want to see the mid-range models launched this year.
However, with the abolition of the "mobile phone production approval system" in China since 04, the competition in the entire market has become more intense this year, and now there is another hungry wolf, which is really worse!
The air pressure in the conference room was low.
How to compete?
How about we ask Nokia?Just ask LG?Just ask HTC?
It seems like it might not really be able to compete.
Echo's old model Mars is said to be "old", but in fact it was only launched in December last year. It is less than nine months old now, and the replacement is too fast.
The meeting was presided over by Lenovo Mobile CEO Liu Dazhi, who is also the senior vice president of Lenovo Group.
When the question was not answered, he said angrily: "Are you dumb? No morale? Can the problem be solved by not speaking one by one?"
Di Zhiyang, the vice president of Lenovo mobile phone, lowered his head slightly, slandering in his heart, even talking now can't solve the problem. He came back from a fight abroad, and he will have to face it sooner or later.
"President Di, tell me." Liu Dazhi called his name.
When Di Zhiyang looked up, he found that many people were looking at him, and felt helpless.
Several times, meetings like this always get pushed out.
I talked about Yike mobile phones several times last year, and also talked about the status of Lenovo mobile phones in public, but who knew that Yike was really so fierce?This time it was obviously the rhythm of squeezing up and down together.
Di Zhiyang looked calm, thought for a while, and talked about the current competitive situation.
It's a cliché, nothing new.
The executives attending the meeting in the conference room either nodded solemnly, stared at the documents pretending to be thinking, or drank tea slowly while holding teacups.
CEO Liu Dazhi looked at this scene distraught.
He has been continuously questioned by the group about the mobile phone business in the past two days.
"Okay, Mr. Di, you will host this meeting, and I will see reasonable and effective opinions tomorrow." Liu Dazhi usually assigns work to several vice presidents, and he said warningly, "Everyone must improve their competitiveness. The economy is not good this year, and the group is already evaluating unprofitable sectors, and now you don’t care, you might be sold to Yike tomorrow, don’t blame me for not being clear.”
The spirit in the conference room was lifted, is there such a thing?
Liu Dazhi left in a huff.
Di Zhiyang presided over the meeting helplessly and passively. Mr. Liu put a lot of pressure on him, but Yi Ke put even more pressure on him.
The conference room became dull again, but some people with active minds began to reorganize their views on the mobile phone business. There have been rumors about the group's evaluation. If the mobile phone is the first in China, it will not make money, so what should we do next?
The mid-range is not stable, and the high-end and high-end are hopeless.
Could it be that like Mr. Fang, he spent a lot of money on the fab to find a chip manufacturer to join forces?It's too late, and it's not realistic.
Is it like Yike recruiting research and development at a premium in China?This is not in line with our own strategic thinking.
Or, take advantage of the open source of the Android system, and try to start a business, or simply attract people to vote for Yike.
Di Zhiyang noticed everyone's absent-mindedness, and felt a lot of worry. The pressure of the group, the change of policies, the ferocity of Yike, and the morale of the internal... don't collapse on their own before they meet Mars.
Anyway, it is still the first in China!
……
"Oh, people are in good spirits on happy occasions. Mr. Fang, Mr. Fang, this time you go abroad to host the mobile phone business, it really gives people a lot of insight."
Su Wei didn't see Fang Zhuo at the first time during the day, and waited until night to see the boss of the Ice Core Shencheng Factory who had accompanied Liang Mengsong for a stroll around Shencheng.
"Haha, it's okay, it's not like they sued me right away." Fang Zhuo was really in a good mood with a smile on his face.
Dr. Liang has landed in Shanghai, and the countdown to formally joining the ice core has entered.
Also because of his arrival, Professor Hu Zhengming is on his way from Luzhou. The pair of mentors and apprentices must first exchange feelings, exchange views, and talk about the technical direction of ice cores.
Fang Zhuo likes this kind of thing.
"As Mr. Xiong said, you won't lose if Nokia sues you for death." Su Wei just said this, and suddenly she felt puzzled, "Nokia's action is a big deal, and you are in this state..."
Fang Zhuo and Xiao Su had nothing to hide, so they briefly talked about Yi Ke's countermeasures.
Su Wei digested it for a while, and said in a daze: "In this case, the Nokia that sued has become your accomplice?"
"No, I'm just making money to pay Nokia's patent fees." Fang Zhuo shook his head, "It may not be possible, it's better not to go to that point, otherwise, many people may scold me."
Su Wei was silent, this is not easy to answer, this man is a little humble.
After a few seconds, she reluctantly said: "Competition in business is, is to be tested in every way."
Fang Zhuo nodded, that's right, that's exactly how it is, if a person comes to eat me, he must have the consciousness of being eaten.
"When will Yike's mobile phone start?" Su Wei asked something related.
"Waiting for the notice from the operator, we still have to pay attention to the impact. Logically speaking, this is a pilot project." Fang Zhuo mused, "Anyway, everything is ready, and it doesn't matter if it's sooner or later."
Su Wei felt that maybe domestic friendly merchants hoped that the sword of Damocles would fall, and that every day would be a torment.
She didn't ask too much about the cost of the old Mars models, but only knew that it would become Yike's sharp weapon if it dropped again and again.
"Double Eleven is going to be lively this year." Fang Zhuo also wanted to care about Xiaosu's affairs.
"The policy of home appliances going to the countryside has been officially postponed. This Double Eleven is going to hit the discounts and sales." Su Wei said, "The home appliance brands we cooperate with hope that we can be a good helper for their market sinking this time."
"I heard that Taobao is talking about cooperation in express logistics. I think we can try the involution of logistics services."
"Two more warehouses have been launched in the past two months, and we are considering trying to deliver faster in a certain area at the end of the year."
Su Wei used the words she once heard from her boss: "I want to see how Taobao integrates its partners, and see if it can cause some trouble."
Fang Zhuo nodded, very good, to attack the opponent, ah no, to focus on consumer experience as the first driving force, this is the right way.
(End of this chapter)