Chapter 214 8 Million Box Office
Chapter 214 8 Million Box Office
Seeing Zhou Mingzhe having a great time, Lu Ran didn't disturb him. Instead, he asked about Zou Xin, the deputy director of the technology department.
This person was recruited by Zhou Mingzhe after considerable effort, and his abilities are quite reliable.
"How's the online function?" Lu Ran asked Zou Xin.
Zou Xin removed his hand from the [Dou Dizhu Online Version]: "No problem, friends can directly send invitations to each other, the leaderboard is updated in real time, and the channel for redeeming pet skins with points is also open."
"Okay." Lu Ran nodded. "By the way, tell me how things are going with 'Bleach vs. Naruto'?"
Lu Ran was initially hesitant about including this game, mainly because these two anime series didn't exist in this world, and he was worried that the audience wouldn't understand what was going on.
However, some core gameplay elements are battle modes, so after thinking about it, Lu Ran also added them in.
He felt that this kind of battle game had a huge market, and he would definitely develop similar games in the future, so he used a mini-game to test the waters in advance.
Zou Xin pointed to the two interns in the far corner.
The two interns were playing a game on two computers side by side. The screens displayed a familiar cartoon fighting interface. One had chosen Naruto, and the other had chosen Ichigo. They were fighting hard and shouting out the names of various skills.
"A thousand years of pain!!!!"
"Rasengan, I'll hit you in the face!!!"
Lu Ran: "...Okay, I know there's no problem."
He turned to Zhou Mingzhe, organized a bunch of test feedback, and finalized three things with him:
The launch date is set for three days later, coinciding with a promotional campaign; an additional "Game Guru" badge will be added to the points system, which can be displayed on the TUTU personal homepage; all online game functions will be fully integrated, and the friends leaderboard will be available.
The date was set for three days later so that we could promote the game while people were still there and encourage potential customers to stay and observe. The "Game Guru" badge, which distinguishes it from ordinary players, is perfect for collectors. Finally, there's the friends leaderboard, which is a real mark of honor and an opportunity to show off to your friends.
After explaining all this, Lu Ran casually glanced at the progress sheet of "Seven Heroes of the Jianghu".
Then he frowned.
"Brother Zhou."
"Um?"
"The progress of 'Seven Heroes' is a bit slow."
Zhou Mingzhe also glanced over and looked at it; it was indeed a bit slow.
"It's probably because I haven't been booking too frequently lately. I'll talk about them later."
"Fine, I'll explain."
Lu Ran walked to the middle of the office and raised his voice: "Everyone, the game testing phase is over! From now on, those working on the mini-game integration should continue with their integration, and the 'Seven Heroes' development team should return to their workstations. I want to see progress on cross-network latency optimization and the villain character action system by tonight."
As Lu Ran finished speaking, many people switched to their computer screens, and the sound of keyboards clicking suddenly became much more frequent.
Lu Ran stood still, looked around, and nodded in satisfaction.
Zhou Mingzhe whispered from the side, "You're starting to feel like a boss."
Lu Ran: "Because I am the boss."
...
At three o'clock in the afternoon, Shen Yuege called.
Lu Ran had just come out of the technical department and answered the phone. Before he could even speak, Shen Yuege's voice came through: "Lu Ran, 'Hero' has surpassed 800 million at the box office!"
"How much?" Lu Ran asked after a pause.
Lu Ran hadn't been paying attention to the progress of "Hero" for a long time, only knowing that more than a month had passed and "Hero" was still showing in theaters.
"Eight hundred million, it just passed this afternoon." Shen Yuege's voice was filled with barely concealed excitement. "You have no idea what kind of expression our dad has right now."
Lu Ran thought for a moment: "Showing off?"
"Not only that, he's completely out of control now, like he's walking on air," Shen Yuege joked. "He just called me and said that if the two of you join forces, there will be no one in the Dragon Kingdom who can stand against you."
Lu Ran chuckled on the phone.
With 800 million, they certainly have the capital to be arrogant.
But Lu Ran felt that the alcohol was most likely also involved.
Lu Ran mentally calculated the significance of this number.
In this era, a domestic film that grosses over 100 million yuan is considered a huge success, over 500 million yuan is considered a major success, and over 800 million yuan is considered a very high figure. Looking around, there are only a handful of domestic films that can rival it.
Moreover, "Hero" had good cost control, and based on the revenue sharing ratio with theaters, the net profit from this round of sales is absolutely staggering.
My father-in-law really hit the jackpot.
"However..." Shen Yuege's tone suddenly reversed at this point, "The recent growth has slowed down a bit."
"Specifically?"
"In the past two weeks, the daily box office could reach 30 to 40 million, but this week it has dropped to 1 million," Shen Yuege said. "I looked at the screening schedule, and the main reason is that the cinemas have changed to new films, so our screenings have been reduced. Moreover, most of the old audiences have already seen it, and there aren't enough people waiting for the second or third viewing."
Lu Ran leaned against the window and thought for a moment.
"Reign of Assassins" grossed just over 1.1 billion yuan, while "Hero" grossed 800 million yuan. It's basically impossible for them to surpass each other on the current growth curve.
Although "Reign of Assassins" has been taken off the screens, the growth of "Hero" will also slow down, and it is estimated that it will also be taken off the screens soon.
Unless some major public opinion event occurs, pushing the movie back into the trending topics.
However, this kind of thing cannot be artificially interfered with. Forced marketing is more likely to backfire, so Lu Ran can only let nature take its course.
"That's about it," Lu Ran said. "Eight hundred million is already very good."
Shen Yuege sighed, "I know. It's just a bit of a pity, we were just a little short."
"It's okay to fall short," Lu Ran said. "Falling short means there will be another chance next time."
Shen Yuege laughed on the other end of the phone, "That's actually what our dad said too."
"And his recent condition, how should I put it, he's been spending all his time in the study lately, I don't know what he's researching, when you ask him, he just says he's looking at something. My mom says he's even been sleeping two hours less these past few days," Shen Yuege continued.
Lu Ran paused for a moment after hearing Shen Yuege's words: "Then what do you think he is...?"
"Yes," Shen Yuege replied, "I guess he's preparing for his next film."
Then Shen Yuege added with a laugh, "Aren't you getting goosebumps right now?"
Lu Ran scratched his head; it was indeed a little numb.
Once this father-in-law gets involved in the movie business, he's like a wild horse let loose.
However, Lu Ran was not surprised.
Shen Zhiwei is the kind of person who has a strong sense of conviction. In the past few years, he was unable to make many films due to various reasons. This time, "Hero" brought out that inner drive.
Moreover, with a box office of 800 million, that's a remarkable achievement. Any director would feel like making another one after seeing that.
I just don't know what my father-in-law is planning to make next.
If it's pure martial arts, it's really not easy to write, but if it's kung fu movies, he feels there are as many as you can want.
I'll go back with Shen Yuege these next few days to sound him out.
...
RBCT